Saturday, January 01, 2005

Counting On Wal-Mart Women

If you don't hate Newsweek enough, it is because you haven't read an article from it recently. WM Despite his pollster's predictions, that group isn't likely to save McCain. So the question becomes, how can the GOP save itself? Just about every poll shows Barack Obama ahead in key battleground states, yet an internal McCain campaign memo, conveniently leaked to the media, calls the race "functionally even." The memo's author, highly regarded pollster Bill McInturff, argues that McCain's salvation will be "Wal-Mart women" without a college degree making below $60,000 a year. These are the voters the politicians overlook and who have found their voice in Sarah Palin and their gender counterpart in Joe the Plumber—or so the theory goes. Click title for full article

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